As an entrepreneur, you wear many hats. You’re the CEO, the CFO, the salesperson, and the janitor. You have to be able to do it all, and do it well. But one of the most important hats you have to wear is that of a business development professional. Business development is all about generating new…
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There are different types of customer commitment, and each one can have a different impact on your business. It’s important to understand the different types of customer commitment and how they can affect your company in order to create the best possible experience for your customers. Keep reading to learn more about the different types…
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It’s no secret that developing strong relationships with customers is essential to driving sales and growing a business. But what’s the best way to go about creating those relationships? One approach is to think of the customer relationship as a “tunnel.” By taking specific, intentional steps throughout the tunnel – from building initial awareness all…
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Developing a successful business takes more than just hard work and a great product. You also need to know which metrics to track in order to gauge your progress and ensure that you’re on the right track. Luckily, we’ve put together a list of some of the most important business development metrics you should be…
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We all know that one customer who is never satisfied, no matter what you do. They’re the ones who are quick to complain and always seem to be unhappy. While it’s impossible to please everyone, there are some things you can do to try to turn an unhappy customer into a satisfied one. Here are…
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